BNA's Life Sciences Law and Industry Report on Social Media and its Governance
For pharmaceutical and life sciences companies, social media is no longer just social -- it’s commercial, and it’s becoming a key element of business strategy. This Bureau of National Affairs' (BNA) Life Sciences Law and Industry Report focuses on the need for pharmaceutical companies to adopt a clear social media governance framework to avoid risks.
Click here to view this document on a KPMG website.
A companion webcast is also available on a KPMG website: Pharma and Web 2.0 - Is your Social Media Governance in Order?
Click here for the webcast replay.
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